Unfortunately all the
graft – and, believe me, Skynyrd grafted – came to nought as a result of the
events of October 20. I was actually due to fly to Baton Rouge in Louisiana the
following morning, pick up the Street
Survivors tour which was three days old and co-ordinate various interviews
I'd set up for them along the way, mostly at Texas radio stations, and I was
looking forward to it as I’d never been to Texas before and a visit to the Lone
Star State with Lynyrd Skynrd for company was likely to be an interesting
experience. I would, of course, have travelled on the same private plane as the
group and had the crash occurred 24 hours later I might not have been here to
tell this tale.
My
first intimation that anything was amiss came at around 8pm when a girl I knew
in St Louis rang me at my flat in New York. She told me she'd just heard on the
local news that a private aircraft had come down in Mississippi and that it was
'believed' that the rock group Lynyrd Skynyrd was aboard. Did I know? Of course
I didn't. I then called UPI who confirmed that a small plane had indeed come
down near a town called McComb. I then tried to call Rudge at home. His wife
Frankie answered. Peter had just heard too. He was on his way to the office. I
grabbed a cab and went straight there. I was the first to arrive and the phones
– all five or six lines – were all ringing at once. It was pointless to try and
answer them. I called UPI back and explained who I was and how I would be
prepared to help them with regard to accurate information on Lynyrd Skynyrd if
they could keep me up to date with developments from McComb. We agreed to help
each other and stayed in touch all night.
Then
Rudge arrived. He'd been to pick up a carton of cigarettes because he figured
it would be a long night. I told him everything I knew and what I'd done. He
looked distraught and opened a bottle of red wine but he somehow maintained his
composure until, eventually, around 1 am, we heard that Ronnie was dead. Then
he went alone into the office kitchen and wept. In the meantime all the office
staff had arrived. The girls who worked at Sir manned the phones all night,
crying as they did.
The
various wives and girlfriends of the guys in the band and the road crew, almost
all of whom lived in and around Jacksonville, were on the lines permanently,
wanting to know the latest news from McComb.
Eventually they all gathered at the home of Ronnie's wife Judy and what
dreadful scenes of hysteria and grief that house would have witnessed that
night I can barely imagine. It was, after all, full of frantic young women
desperately uncertain about the fate of their loved ones. We relayed the news,
almost all of it bad, as best we could to the girls in that house, every one of
them unsure whether their men were dead or alive. The job of telling Judy that
Ronnie was dead fell to Rudge. Radio stations were calling, wanting statements
from me; reporters were calling. I believe my choked-up voice was heard on over
30 stations across the USA that night. Friends of Rudge and the band called
offering help; private planes were put at our disposal. It went on all night
and I got home dazed at around 9 or 10 am the next day. A night like that is
not something you forget easily.
Six
people died – Ronnie, guitarist Steve Gaines, his sister Cassie (who sang back
up), their tour manager Dean Kilpatrick, and both pilots. All the band
sustained bad injuries, as did some of the roadies and lighting crew. Those at
the front of the plane came off worst, those at the back were less badly
injured. Inevitably the group and those closest to them were at the front, with
the part-timers at the back. The word was that Ronnnie was asleep, lying in the
aisle, when the plane went down. No one could move him to a seat, let alone
strap him in. He and the rest of the band had been drinking all day in a hotel
in Greenville, South Carolina, waiting while the plane was ready. Someone said
something about the pilots having been drinking too.
All
sorts of stories came out at the inquest: how the band, and Ronnie in
particular, had complained to Rudge that the plane was dodgy and he’d
complained to Ron Eckermann, their tour manager and told him to get it fixed.
Someone said they saw flames coming from the engine on their flight from Miami
to South Carolina the previous day. Eckerman was due to get the plane serviced
in Baton Rouge. In the event, it seemed that the plane had ran out of fuel –
there being no fire when it crashed – but it was obviously burning up fuel
faster than it should have done.
Nothing
was ever the same again at Sir Productions. The whole company seemed to go into
a kind of stupor. All the plans we’d had for Skynyrd and the other bands were
dashed. In two weeks’ time they would have headlined Madison Square Garden for
the first time. It really did look like they were about to be elevated to the
top bracket of touring rock bands, though how they would have dealt with it God
only knows as they were such a wild bunch. Skynyrd were bringing in plenty of
money and without them the funds dried up, so it was obvious Sir wouldn’t last.
Rudge told me I’d have to go just before Christmas, 1977, and gave me a cheque
for $2,000 which he didn’t have to do.
Later,
after the funeral, the grief turned to anger, and there were terrible recriminations:
lawsuits, bad vibes, deep shit. Some of the road crew never really recovered
and neither did guitarist Allen Collins who died from pneumonia several years
later. In the meantime he’d crashed a car in which his girlfriend was killed. Peter
Rudge himself went into a terrible tailspin. When I walked out of Sir
Productions I didn’t see him again for 22 years, but now he’s remarried, and healthy
after a cancer scare (he’s even given up cigarettes and he was once a 60-a-day
man) and happy. His son Joe, whom I remember as a baby, went on to work for MTV.
At one time Peter was on the brink of controlling the fortunes of two of the
three biggest British rock bands in the world. Ironically, the remains of the
third – Led Zeppelin – became partly controlled by Bill Curbishley, who took
over The Who from Peter.
Lynyrd Skynyrd ultimately reformed as a kind
of tribute act to themselves with Ronnie’s youngest
brother Johnnie on vocals. ‘Freebird’, forever associated with Van Zant, was
played as a closing instrumental while a single spotlight picked out Ronnie’s
old black cowboy hat sitting atop a central mike
stand. ‘If I leave here tomorrow, will you still remember me?’ went the words.
I do, anyway.
There is
postscript to this. In November 2012 I was asked by Classic Rock magazine to present their ‘Comeback’ award to Lynyrd
Skynyrd at their annual awards bash at London’s Roundhouse. I took my son Sam,
a big Skynyrd fan, and introduced him to the band who were sat at an adjoining
table to us. Of the group I knew, only Gary Rossington remained. Later I had to
make a speech, some of it adlibbed, some prepared. It went something like this:
The
Roundhouse. The first time I came here was December 1970. Pete, Roger, John and
Keith were playing and before they launched into ‘Tommy’ Pete dedicated the
evening’s performance to the support act, a piano player who wore glasses and
began his set with a song that went ‘It’s a little bit funny….’
That’s
Classic Rock for you.
But
I’m not here to talk about the Who and Elton. I’m here to talk about Lynyrd
Skynyrd.
In
1977 I was working in New York for a company called Sir Productions which
managed Lynyrd Skynyrd, the original band fronted by Ronnie Van Zant.
On
June 11 I saw 100,000 fans rise to them at the JFK Stadium in Philadelphia.
Madison Square Garden was booked for later in the year. All of us in the office
knew they were heading for the top of the Premier League. All of us who worked
in that office were smiling.
I
went to bed early on October 20. I had an early flight next morning to link up
with the band in Baton Rouge. I was asleep when the phone rang. A girl I knew
in St Louis told me there’d been a plane crash in McCombe, Mississippi. I made
my way to the office and every phone line was blinking. We weren’t smiling any
more. It was hard to hold back the tears. I stayed up all night manning the
phones and never made that morning flight.
I’m
here tonight to present Lynyrd Skynyrd with the Comeback Award. For just about
every other band Comeback means they’ve reformed after splitting up and doing
solo albums or simply taking it easy. For Skynyrd it means coming back from one
the worst tragedies in the history of rock. Coming back from a situation no
other band had ever faced.
It’s
a different band now, but they’ve stayed true to the principles laid down by
their forbears. They're still out there playing to thousands of fans all over
the world. That’s some fucking comeback.
No
band has ever deserved this award more.
Ladies
& gents... Lynyrd Skynyrd.
Later that night the newly
constituted Lynyrd Skynyrd took the stage to play ‘Sweet Home Alabama’ and
‘Freebird’. It was the highlight of the night, just as it had been for me in
Philadelphia all those years ago.